Usually I don’t really buy into these as it is of course a clever way of advertising a beer brand, but… I do love the premises of taking a process like the hiring process that is so standard, mandated and rigid that it has taken out any chance of really showing your true personality as a candidate and twisting it around completely to become something in which you can’t help but show something of yourself. But more then that, I love the idea of the voting. Making the hiring process a team endeavor and embedding the candidate into the organization before he even realizes it.

Ok, just watch it, you’ll see what I mean!